Spotlight on ProCollective

As Aotearoa’s leading digital platform dedicated to the hairdressing, barbering and beauty industries, ProCollective is trusted by professionals at every level. From seasoned stylists and beauty therapists to apprentices and emerging talent, readers turn to ProCollective for credible, up-to-date content that reflects the real-world challenges, shifts and successes shaping the industry.

Elevating careers through connection and insight

At its core, ProCollective is designed to empower professionals to not only find their place in the industry—but to future-proof their careers. In a fast-moving landscape defined by constant change—new trends, technologies, techniques and evolving consumer behaviours—ProCollective provides the insights, education and practical tools needed to stay ahead.

Readers can expect a curated mix of:

• The latest in hair and beauty trends

• New techniques in cut, colour, treatments and more

• Interviews with inspiring industry leaders

• Invites to exclusive industry events

• Real-world business and career advice

ProCollective also goes behind the scenes with leading brands, offering insights into how the industry’s biggest names are adapting to change—what’s working, what’s evolving and most importantly, what it means for you on the ground.

Erin Berryman Editor of ProCollective

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